Wednesday, November 07, 2007

Ads In Unlikely Places

The lesson learned here is to be careful where you place your internet ads. The New York Times discovered that conservative, anti-gay-marriage Presidential candidate Mitt Romney has unintentionally been putting advertisements on Gay.com. Oh, the irony.

Romney's ads have also shown up on FanFiction.net, a site for fan-written stories based on popular TV shows, books, and movies. Fanfiction notoriously includes gay relationships, sexual promiscuity, and other things Romney would disapprove of. So next time you're reading a fanfiction about the pornographic adventures of Harry Potter, remember to vote for Mitt Romney!

The newness of internet advertising seems to be what's to blame for this blunder. Though the web is huge now, savvy political advertising on it still has to catch up. As the article points out, it's easy to lose control of your audience on the internet.

And I can only imagine the bizarre presence of Romney's ad on the website:

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